Imperfection is part of us. It is from this idea that the new VAIA Cube imperfetto was born. Discover its story here
VAIA
feel new perspectives.
VAIA is a team of young people determined to reach a new business model, in order to go beyond the idea of “sustainable consumption”.
We asked ourselves: «perhaps there is another way instead of impoverish within productions. What would be the benefits if we’d restore the natural resources?».
From this question, VAIA was born.
- Help us to reach our goal of 50000 trees. Buy now! 74%
About the project
About Vaia
In the October 2018, 42 million trees were torn down by the storm Vaia. Its impact on the area was devastating. Today, recovering that wood becomes of paramount importance for the support of local communities and for the restoration of the ecosystem’s equilibrium.
VAIA starts from those premises, as a new way of crafting objects without impoverishing Earth’s finite reserve of raw materials – a concrete answer to the consequences of climate change. But we want to go a step further: in order to safeguard the territories and communities exposed to hydrogeological risks, VAIA is committed to planting a new tree for each sold item.
Entire woods razed to the ground
Wind gusts from 80 up to 190 km/h have devastated vegetation for thousands of hectares.
Environmental and hydrogeological change
The storm Vaia has subverted the territory’s conformation, its vegetation and wildlife.
Wood Design
VAIA is an item of authentic design, conceived for your time and your spaces.
Use it as an elegant support for your smartphone, or as a natural speaker to enjoy your favourite playlist.
Be amazed by the sound of nature.
EXCLUSIVE
ECO-FRIENDLY
HANDMADE
PERFECT SOUND
The spruce and the larch, out of which VAIA is made, reproduce warm, deep sounds
EXCLUSIVE
ECO-FRIENDLY
HANDMADE
MUSICALE
The spruce and the larch, out of which VAIA is made, reproduce warm, deep sounds
People behind the project
The Team
Federico
Federico completed two Exchange Programmes in Japan and Belgium, before graduating in International Management. He now works in Bruxelles at NATO’s HR Department. Visionary and dedicated, he coordinates (and motivates!) the team.
Paolo
An International Management graduate, Paolo came back to Italy at Calzedonia, after a study experience in Poland. Pragmatic and meticulous, he manages VAIA from an administrative and financial standpoint.
Giuseppe
After he graduated in Business Communication, Giuseppe interned in Bruxelles as a journalist and ended up winning a scholarship for a Bocconi Master Programme. Energetic and enthusiastic, he is responsible for marketing strategies and communication.
VAIA owes its birth to the collaboration of several people, united by the hope of rebuilding their territory. Find out who the other team members are!
Help the forest
Buy VAIA
Purchase now your cube and you’ll be a Vaier too!
Online cost
€ 54.00
Info
VAIA srl - P.IVA - 02562650222
Via Puisle, 23 Borgo Valsugana (TN) 38051
Capitale Sociale: 100 €
REA: 233765
Contact us
info: +39 350 139 5944
info@vaiawood.eu
vaiasrl@pec.it
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