A group of young souls determined to put the environment and territory back at centre stage.
Our project begins with storm Vaia in late October 2018. Federico sees the effects of its passage: 42 million trees fall under the blows of winds that reach speeds up to 200 kilometres per hour.
Yet, he decides to take action: his goal is to give back to the territory part of what it has lost, while awakening the collective conscience about underlying changes in the global climate. His idea is simple and effective: to create an object that is beautiful to see, useful and easy to recognise, starting with the wood that many consider to be waste. This is how VAIA Cube was conceived, a perfect combination of design, sustainability and functionality.
Thus Federico partners with Paolo and Giuseppe, and in September 2019 VAIA is officially born, with its mission to create unique and iconic objects that convey the messages of our time.
Vaia’s mastermind, visionary and dedicated.
“What’s the difference between dream and goal? A date”
“How to reach a goal? Unhurriedly yet relentlessly.” (Johann Wolfgang von Goethe)
Vaia’s heart, energetic and enthusiastic.
“Things are connected by invisible bonds: you cannot pluck a flower without troubling a star.” (Galileo Galilei)
“Obstacles are those frightful things you see when you take your eyes off your goal.” (Henry Ford)
“Life is 10% what happens to you and 90% how you react to it.”
(Charles R. Swindoll)
Partner & Artisan
“Don’t judge each day by the harvest you reap but by the seeds that you plant.“
(Robert Louis Stevenson)
“Our greatest glory is not in never falling, but in rising every time we fall.” (Confucio)
“Progress is impossible without change, and those who cannot change their minds cannot change anything.” (George Bernard Shaw)
“Above all, don’t fear difficult moments. The best comes from them.” (Rita Levi Montalcini)
“Don’t ask if your dreams are crazy. Ask if they’re crazy enough.” (Colin Kaepernick)
“Education is the most powerful weapon which you can use to change the world.”
“Hard choices, easy life. Easy choices, hard life.“
“Creativity is above all the ability to continuously ask questions to yourself.”
“I will either find a way or make one.”