Sustainability
VAIA Cube: the genesis
Long journeys inspire a certain admiration. Before we close the wrapping that protects the VAIA Cube and hand it over to the courier, we feel a flash of wonder thinking about the arduous journey that this little piece of wood has made. A short while ago, we recounted the complexities and challenges of the wood industry, but we still haven't lifted the lid on the creation of the VAIA Cube. In this article, we tell you about the journey of our passive amplifier, and follow it step by step...
Noble imperfections: the new VAIA Cube
The VAIA Cube imperfetto is the full expression of our vision. It embodies a radical approach to the circular process of raw material recovery, which aims at making full use of “waste”. Only in this way can we fulfil the desire that nothing be left behind. Logs felled by the VAIA storm in the most inaccessible areas are exposed to the elements for prolonged periods, causing blue-green stains to appear in the wood fibre. We have embraced...
Back to school
“Ci saremmo potuti approcciare al racconto di VAIA da 100 altri punti di vista.” Le parole di Nicola e dei ragazzi di Amartia Film in occasione della presentazione del video “Il lato positivo” ci lusingano. Per noi, sono un riconoscimento importante della ricchezza di valori che permea il progetto. Vi abbiamo già parlato del design, del legame con il territorio, della musica e dell’arte, e naturalmente della sostenibilità ambientale. Un altro vettore attraverso cui il...
Why our future depends on wood
In many respects, Italy suffers from a marked inability to recognise and develop its strengths. It is therefore not surprising that there is insufficient consideration for a raw material that is of strategic importance for our future: wood. There are at least three ways in which we need to think more carefully about this precious resource. The first concerns local supply chains – not only a reservoir of labour in areas most exposed to depopulation, but also of valuable...
Managing rebirth: face to face with Paolo Kovatsch
Paolo Kovatsch is the technical manager of the Provincial Forestry Agency of the Autonomous Province of Trento, and leads the recovery and restoration actions of the local public woods affected in 2018 by the storm VAIA. We have interviewed him to take stock of the situation on the territory, two years after the event. Trentino 1966-2018: what similarities? In 1966 Trentino was hit by weather phenomena comparable to those of VAIA in 2018. In a beautiful video shot in...
Our 2020
Dear Vaiers, 365 days present too many frames to behold them all in a single glance. Yet, if the year in question is 2020, it is likely that memory has deliberately erased several portions of a year we all wish to put behind us. Nevertheless, this is for VAIA a year to remember. Since moving its first steps in October 2019, the startup has come a long way and blown out its first candle. In this short article, we want to relive with you the main stages of this crazy 2020. And it's Forbes time...
When music meets sustainability
The destinies of VAIA and of the Italian band Eugenio in Via Di Gioia could not have crossed paths in a more auspicious way. On 26 September 2019 the “Eugenii” (plural of Eugenio) have issued Lettera al Prossimo, a digital platform inspired by the homonymous track from their album Natura Viva, with a fundraising campaign for the replanting of the Paneveggio forest, in Trentino (Italy). Just two weeks earlier, on 12 September 2019, VAIA was formally born with the aim of giving new life to those...
Happy B-day VAIA! Our first year together
It was planned to be the day of sustainability, design, environment and territory. And so it was, despite the new restrictions that have once again confined us to the screens. We blew out our first candle by hosting top-level speakers, who gave us valuable accounts of the issues that revolve around the world of VAIA. A day dedicated to the community, to unite around a new vision of the future in these difficult times, and to seek together outlooks that are up to today's challenges. The three...
TransVAIA: discovering the Lagorai mountain chain
From 17 to 19 July 2020 the VAIA team ventured into the wild Lagorai mountain chain, which separates Valsugana from Val di Fiemme, where we planted 500 trees just under three months ago. It was a way of reminding ourselves who we are and where we come from. Crossing the areas hit by the storm was particularly significant at a time like this, fresh from the peak of the health emergency and spectators of an economic crisis that is calling us to rise up and reinvent ourselves. What follows is...
Forests as common goods – a centuries-old history
Until last year, only one woman had been awarded the Nobel Prize for Economics. Among Elinor Ostrom's several merits, she overturned a widely held view in academic circles, namely that the collective use of natural resources leads to their inexorable destruction. Ostrom's turning point is rooted in the testimony of age-old customs, and one example belongs to the region of Trentino, Italy. The tragedy of the commons Think of a fishing basin, a resource freely accessible to anyone endowed with a...
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