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Vaia & storm

Italy’s urban reforestation plan

Italy’s urban reforestation plan

Among the proposals to make our cities greener and more resilient to changing climatic conditions, there is growing attention to urban afforestation projects. What are their advantages, and why should we focus on cities, where roads, pavements and parking lots make planting particularly difficult? What is the situation of urban greenery in Italy, and what measures will be implemented in the next few years? And above all, are there drawbacks to such popular measures? We try to answer these and...

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VAIA goes to Fuorisalone

VAIA goes to Fuorisalone

What more eagerly awaited event for Italian design than the Salone del Mobile-Fuorisalone? Exceptionally scheduled for September 2021, in anticipation of the traditional annual appointment in April, this edition of the design kermesse had a very special flavour for us: VAIA set up its own exhibition stand in its incomparable setting, and presented its second object, VAIA Focus, to the world. Couldn't visit us? This post is for you: together we will explore the folds of our installation and of...

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Measuring air quality with Ketty Paller, CEO of UpSens

Measuring air quality with Ketty Paller, CEO of UpSens

Ketty Paller is not just another entrepreneur. A humanist with a passion for wellness, hiking and nature, in 2016 she launched UpSens, a startup specialising in environmental monitoring technology. Today the company, which has its headquarters in Trentino, Italy and is part of the Optoi Group, makes hi-tech sensors and devices to help improve people's quality of life.UpSens' philosophy has little to do with that of many start-ups dreaming of Silicon Valley. The company is driven by values such...

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Being a journalist in Milan: meet Jacopo Tondelli

Being a journalist in Milan: meet Jacopo Tondelli

Jacopo Tondelli is editor-in-chief and co-founder of Gli Stati Generali, an online news outlet based in Milan. A true Milanese, 43 years old and with a wealth of journalistic experience, over the years he has written for newspapers such as Il Corriere della Sera and Wired. He founded one of the first Italian online investigative newspapers – Linkiesta, which he directed from 2011 to 2013. Jacopo has also written several books, and above all has developed through the years – armed with great...

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Green turning points: a testimony by Irene Falck

Green turning points: a testimony by Irene Falck

Ecological transition is not a mirage. Falck is a centuries-old venture based in Milan that produced steel until the 1990s and has since transitioned fully towards the production of clean energy from wind and solar. As well as doing business though, a company also has the moral duty of contributing to the community – as Irene Falck, Falck Foundation board member, explains us. The Foundation supported an important research project carried out by the Polytechnic University of Milan that led to...

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Defending the right to breathe clean air

Defending the right to breathe clean air

Elisabetta Reyneri is Legal Advisor and Project Coordinator of the non-profit organisation Cittadini per l'Aria (Citizens for Clean Air). On 15 July she will be our guest at “Earth to Milan: trees and communities for the future”, a round table in which we will explore current and future projects for a more sustainable and people-friendly city. We asked her to tell us about the steps that the association has taken in its environmental advocacy action, in Milan and beyond. Meet Cittadini per...

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Why do we plant new trees?

Why do we plant new trees?

There are now numerous international commitments to reforestation. The Billion Tree Campaign launched by the UN Environment Programme in 2006 was followed by the Bonn Challenge in 2011 and by the One Trillion Trees Initiative, launched at the World Economic Forum 2020. Planting a new tree is an important action that we fully support: to date VAIA has contributed to planting, in collaboration with our partner Etifor and the local forestry corps, more than 17,000 larch and spruce seedlings in...

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VAIA Cube: the genesis

VAIA Cube: the genesis

Long journeys inspire a certain admiration. Before we close the wrapping that protects the VAIA Cube and hand it over to the courier, we feel a flash of wonder thinking about the arduous journey that this little piece of wood has made.  A short while ago, we recounted the complexities and challenges of the wood industry, but we still haven't lifted the lid on the creation of the VAIA Cube. In this article, we tell you about the journey of our passive amplifier, and follow it step by step...

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Noble imperfections: the new VAIA Cube

Noble imperfections: the new VAIA Cube

The VAIA Cube imperfetto is the full expression of our vision. It embodies a radical approach to the circular process of raw material recovery, which aims at making full use of “waste”. Only in this way can we fulfil the desire that nothing be left behind.  Logs felled by the Vaia storm in the most inaccessible areas are exposed to the elements for prolonged periods, causing blue-green stains to appear in the wood fibre. We have embraced...

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Back to school

Back to school

“Ci saremmo potuti approcciare al racconto di VAIA da 100 altri punti di vista.” Le parole di Nicola e dei ragazzi di Amartia Film in occasione della presentazione del video “Il lato positivo” ci lusingano. Per noi, sono un riconoscimento importante della ricchezza di valori che permea il progetto. Vi abbiamo già parlato del design, del legame con il territorio, della musica e dell’arte, e naturalmente della sostenibilità ambientale. Un altro vettore attraverso cui il...

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